Most founders don’t hire badly on skills. They hire badly on behaviours.
And that’s why so many “big name” execs flop.

• 213% of base salary = the cost of a failed exec hire (Sequoia)

• 70% of Sales VPs don’t last 12 months (Jason Lemkin, SaaStr)

• 89% of hiring failures are behavioural — not skills (LeadershipIQ)

The truth? Almost no founder has a framework to spot these mistakes before they happen.

In less than 7 minutes, you’ll know if your team is filled with:

• Multipliers = intrapreneurs who own outcomes and scale you.
• Adders = solid operators, but not transformative leaders.
• Dividers = Capable operators who kill alignment.
• Subtractors = energy-drains that stall growth.

Here’s What You’ll Get (Free):

• CORE4 Alignment Score™ = your team’s readiness to scale (0–100%).
• Multiplier Matrix™ Report = % breakdown of Multipliers, Adders, Dividers, Subtractors.
• Exclusive Playbook = 3 interview questions to spot Multipliers vs Dividers.
• Optional 15-min Debrief with Richard = your blind spots, mapped.